Wednesday, 15 August 2012

The Launch of P1’s ForBiz™ Fiber Plan

The Launch of P1’s ForBiz™ Fiber Plan 

A demonstration was staged by Packet One Networks (Malaysia) Sdn Bhd (P1) to express its strong commitment to deliver affordable high speed broadband to small and medium businesses. The demonstration was followed by the launch of P1’s ForBiz™ Fiber plan which will change the market landscape by being the first sub-RM100 fiber Internet plan for business. 
The demonstration by a large group of dissatisfied small and medium business owners at the P1 HQ, while staged, aims to bring to light that high speed business broadband is inaccessible to the bigger majority even though it is a business essential in today’s digital world. 
 “Imagine how much more fluid businesses would be if you can send and download a big file in seconds, access information instantaneously, engage with customers and your business network in real time wherever they may be. Fiber Internet gives you that kind of speed and every business should have it,” said P1 CEO, Michael Lai. 
Lai estimated that only fractions of the small to medium businesses have high speed fiber Internet. The adoption rate is much slower than residential users although businesses need more speed and more quota while keeping their overhead low. 

The new P1 ForBiz™ Fiber plans are the lowest price business Fiber Internet plans in the market. However, the stars are its 5Mbps and 20Mbps plans which will be offered at only RM99 and RM199 respectively. This is a limited time offer by P1 to spur adoption of high speed broadband by businesses, especially the small and medium businesses which are Malaysia’s engine of growth. 
 Lai said at the launch, “P1 is also the “SME” in the telco world and we fully understand the business needs of growing companies. The ForBiz™ Fiber plan at RM99 is to empower small and medium businesses to be just as competitive as their larger counterparts. In this digital world, we believe that our new lower price offering will help level the playing field and may even be the inflection point for highly affordable high speed broadband business plans.” 

In Malaysia, over 90% of businesses consist of the small and medium enterprises, and they face numerous challenges to penetrate into export markets due to limited access to new technologies. Even for these businesses to make it locally, they must learn to leverage the fast growing trend of digital advertising, cloud services, internet shopping and new smartphone applications. 
“With the competitive and tough business landscape of today, we believe that SMEs and SOHOs need all the help they can get to strengthen competitiveness and resilience to face harsh business environments.” Lai said.

P1 has also been working with business and technology partners to develop programmes, talks, and workshops for business owners with the goal to help them fully leverage the digital revolution for their business success. 

For more information on P1’s ForBiz™ Fiber plan, please visit www.p1.com.my/biz/


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